Music technology leaders Beat Kangz Electronics (BKE) and Grammy Award winning producer Rockwilder have announced an innovative strategic partnership that will empower music producers and artists through the promotion of BKE’s desktop music production software Beat Thang Virtual on RocBattle.com, the #1 beat battle and beat sales website on the Internet.

Beat Thang Virtual provides the fastest, easiest way to produce professional dance, urban and hip hop music for veteran and novice users alike. Loaded with over 3000 sounds, a sampler, 16-track sequencer, digital FX and waveform editing, Beat Thang Virtual software makes beat making accessible by turning any Mac or PC into an easy to use music production station.

Over the last 17 years Rockwilder has produced major hits for artists like Jay-z, Beyonce, Lil Kim, Method Man, Redman, Lil Wayne and many others. The multi-platinum record selling producer is currently using Beat Thang Virtual as his primary music production system on his production of upcoming releases by emcee Redman and the queen of hip hop soul, Mary J. Blige as well as other projects. Rockwilder is also the producer of the new 50 Cent single “Do You Think About Me” from the 2009 LP Before I Self Destruct (Shady/Aftermath Records).
“I’m damn near doing all of Method Man’s new record with Beat Thang Virtual,” said Rockwilder (born Dana Stinson). “The sounds are so good, I haven’t even loaded my own sounds yet.” In addition to the native sound library, Beat Thang Virtual allows producers to import their own sounds for use in the desktop software’s intuitive interface.

“We are excited that someone with such talent and so many classic records is having fun and making hits with our product,” said Aja Emmanuel, president of the Nashville-based Beat Kangz Electronics.

On RocBattle.com, artists and producers meet to buy and sell beats, and producers “battle” by pitting their best tracks against one another with users voting to determine the winner. All customers who purchase Beat Thang Virtual will receive a free exclusive membership to RocBattle.com, and a copy of Rockwilder’s video Sell More Beats Online: What Every Producer or Beat Seller Should Know About How To Be Successful Selling Beats Online.

According to Emmanuel, the pairing is a win for customers as well. “Partnering with RocBattle.com will immediately empower our customers,” he said. “They will not only have the tools to create their music, but an outlet through which to sell it.”

Rockwilder agrees. “For the price of the Beat Thang Virtual software and all that it has to offer, I feel it can be a tool to empower artists and producers to make a mark in the music industry without spending thousands of dollars to do it.”

A common mission for both companies is to provide up and coming artists and producers with the professional tools needed to create and promote their music. In that spirit, the partnership also announces the KANG OF ALL BATTLES, a contest where one artist and one producer will win over $30,000 in cash and prizes.

The two winners each receive $10,000 cash, a full-page ad in XXL Magazine, a custom Beat Thang hardware unit, tickets for two to the BET Hip Hop Honors, their own Beat Kangz PLAYA THANG iPhone APP, a photo shoot, image consulting, graphic design, their winning track on an upcoming Beat Kangz mixtape, and an all expense paid trip to Nashville for a meeting with industry heavyweights like Rockwilder, Beat Kangz board member, producer Bob Ezrin (Jay-Z, Nine Inch Nails, Pink Floyd) and The Beat Kangz. The top artist will also receive a song produced by Rockwilder.

An industry panel will pick the top five producers and top five artists. Two runners up will receive free Beat Thang hardware units and a spot on an upcoming Beat Kangz mixtape. All entrants must use the Beat Thang or Beat Thang Virtual to create their tracks so the playing field is level. Producers must only use Beat Thang sounds. Artists may use original Beat Thang beats, presets, or monthly Rockwilder beatz. “No one has an advantage because of money or status,” says Emmanuel. “Straight Skill, Creativity and Hustle will determine who wins THE KANG OF ALL BATTLES!”

For more information click HERE to visit BeatKangz.com